New report puts China's online audiovisual audience at 1.099 billion
Briefing by News4U · First published
China's online audiovisual audience reached 1.099 billion by the end of 2025, while big-screen television users exceeded 1 billion, ITHome reported, citing Xinhua's account of a new industry report released in Beijing. Combined broadcasting and online audiovisual industry revenue grew 5.22% in 2025, with online audiovisual service providers accounting for 53.63% of the total. The National Radio and Television Administration organised the report, combining its broadcasting and online audiovisual research in a single framework for the first time. [1]
Sources
- 我国广电视听形成“两个 10 亿”超大规模市场格局：电视大屏用户超 10 亿，网络视听用户达 10.99 亿
ITHome · · Excerpt