Ford pledges not to sell customer driving data to brokers

Briefing by News4U · First published

Ford has pledged never to sell customer driving data to third-party data brokers, The Verge reported. Its new privacy promise also includes clearer information on how personal data is used and efforts to aggregate and anonymize it. Customers will be able to adjust how much data they share, while Ford says it will continue using data to improve safety. The report notes that Ford’s privacy policy and connected-vehicle terms still permit certain sharing, including with service providers and in response to police requests. [1]

Sources

  1. Ford promises not to sell your driving habits to data brokers

    The Verge · · Full text

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