Pennsylvania requires labels on AI-generated ads under new law

Briefing by News4U · First published

Governor Josh Shapiro signed the Artificial Intelligence Deceptive Advertising Act, requiring disclosures on AI-generated ads regardless of origin.

The Verge reports that on Thursday, Pennsylvania Governor Josh Shapiro signed the Artificial Intelligence Deceptive Advertising Act into law, requiring disclosures on AI-generated ads. The law requires any ad that has been significantly modified or generated by artificial intelligence to include a label in the same format as the ad itself, regardless of where the ad was created. [1]

Sources

  1. Pennsylvania will require labels on AI-generated ads

    The Verge · · Full text

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