Chinese firms end Mbappé deals after his remarks on China
Briefing by News4U · First published
Mengniu and Eastroc Beverage terminated all cooperation with Kylian Mbappé on 27 October after he made remarks that hurt Chinese feelings.
On 27 October, Mengniu Dairy and Eastroc Beverage both announced the termination of all cooperation with French footballer Kylian Mbappé after he made remarks that hurt Chinese feelings. [1] [2]
Eastroc Beverage and its electrolyte-water brand “Bushuila” issued statements first, followed by Mengniu’s official declaration at 11:13 a.m. that it would “resolutely resist and show zero tolerance” toward any brand that harms Chinese sentiments. [1]
Sources
- 快讯
Wall Street CN · · Full text
- 媒体评姆巴佩涉华不当言论：“吃饭砸锅”，绝不能忍
The Paper · · Full text